Search

South Asian Heritage Meets Fintech: Celebrating Empowerment

As the world celebrates South Asian Heritage Month, as a South Indian entrepreneur, here’s my story about breaking boundaries in fintech and rediscovering and celebrating the values that define us.
South Asian Heritage Meets Fintech: Celebrating Empowerment
As the world adorns itself with marigold garlands and the air reverberates with the rhythm of tabla and sitar, we find ourselves celebrating South Asian Heritage Month. As an entrepreneur with humble roots in the heart of South India, my story is not just about breaking boundaries in fintech but also about rediscovering and celebrating the values that define us.
In this article

Being a South Asian, I was born in Bengaluru to a family with modest means, but where the ethos of community, family, and karma shaped our daily lives. My parents, products of severe hardship, believed in the age-old Indian philosophy of “Vasudhaiva Kutumbakam” — “the world is one family.” Growing up, they shared tales of adversity, resilience, and the sheer power of the human spirit. 

They dreamt of a better world for me, one where opportunities were limitless, and their dream led me to the shores of the United States.

Shaping Foundations

My tryst with fintech began here, where I was privileged to be at the forefront of innovation. But as I navigated the complex world of fintech, I was consistently reminded of the world I left behind — of families like mine, grappling with financial challenges, marginalized and overlooked by the broader system.

A Break to Reconnect

To truly understand their plight, I took a hiatus now that I had overcome my own hardship and was away from this community for a while. I left my cushy life to become a full-time Uber driver, immersing myself in the struggles and dreams of the very community I hailed from. 

I realized that many were unable to access basic financial services. Traditional systems had either mislabeled them from a risk perspective or ignored them completely. It was a poignant echo of the values I grew up with: inclusivity, compassion, and community spirit.

Drawing inspiration from my heritage, I envisioned what has now become Beem — an app built along with several members of the South Asian community, that is bridging this chasm. Steeped in South Asian values, the app is more than just a platform; it is a homage to the spirit of our community. The essence of “Dharma” (duty) and “Seva” (service) are its pillars. Coming out of stealth in the Fall of 2021, Beem has been downloaded several million times. It has disbursed over 50 million dollars, aiding those in dire emergencies, and processed over $100 million by the end of 2022. All this was achieved while still being a Seed Stage startup that has not raised any debt or additional funds outside of its Seed rounds.

Beem’s Impact on Lives

But beyond these numbers was the tangible impact on lives — the glow in the widow of a war veteran’s eyes as she was able to bring relief to her youngest daughter dealing with a severe toothache, the relief in a young construction worker’s voice as he secured funds to drive to the next town and earn few extra bucks to make rent, the gratitude of an elderly man whose son could get her insulin shot.

This arduous yet fulfilling journey has been a testament to the timeless values that South Asia, particularly India, holds dear. Our culture champions the spirit of community, where individual success is intertwined with collective welfare. It emphasizes the power of resilience, adaptation, and above all, the sacred duty of giving back.

Celebrating South Asian Heritage

As we celebrate South Asian Heritage Month, I urge you to reflect upon the values that make us unique. They aren’t just cultural touchstones but guideposts for innovation and change. Embrace them, celebrate them, and let them lead the way in whatever venture you undertake.

Together, let’s keep the legacy alive, forging pathways of empowerment, unity, and hope.

Was this helpful?

Did you like the post or would you like to give some feedback? Let us know your opinion by clicking one of the buttons below!

👍👎

Author

Akshay Krishnaiah

Akshay Krishnaiah

Millennial, Immigrant, Uber driver (36000 mi) turned Techstars fintech startup founder @Beem (FKA Line). Previously Product Leader @PayPal (75 consumer fintech patent publications). Dad, Husband, Brother, Proud son of parents who came from extreme poverty, worked hard to give us great education, tolerant values and culture.

Editor

This page is purely informational. Beem does not provide financial, legal or accounting advice. This article has been prepared for informational purposes only. It is not intended to provide financial, legal or accounting advice and should not be relied on for the same. Please consult your own financial, legal and accounting advisors before engaging in any transactions.

Related Posts

Navigating Fatherhood as a FinTech Founder
Father’s Day is a bittersweet occasion for me. It’s a day to celebrate the bond I have with my son, who is a mischievous yet kind 1st grader. It’s also a day to acknowledge the sacrifices I have made as a FinTech Founder, working hard to create a financial revolution at the bottom of the pyramid in the US.
AI Driving Financial Inclusion for LGBTQ+ Communities
As a FinTech company using artificial intelligence to provide financial services to underserved populations in the US, we are proud to celebrate Pride Month and share how we support LGBTQ+ communities with our innovative solutions.
Beem – The Inclusive Financial Network!
It may come as a surprise to you that over 100 million Americans don’t have access to critical financial services. Even before the pandemic hit, a growing number of people had income less than their expenses and suffered from lumpy, unsteady income due to faulty corporate and public policies. To top that, they were denied access to even services created for the underserved as they were deemed “risky” due to non-traditional work arrangements or traditional work arrangements that were lumpy (due to no fault of their own), or lacked “relevant” credit history. Most of these people are either women or people of color. In the wake of an incredibly painful economic period and record inflation, you can only imagine how much this has been exacerbated.
How we know our customers and show them we care
With amazing customers like you, we are constantly hearing feedback about all the reasons you love line. While we never get tired of hearing about it, we thought we will take this time to appreciate your feedback by sharing it with the world.
Know Your Customer Day: Celebrate Your Customers !
Features
Essentials

Get up to $1,000 for emergencies

Send money to anyone in the US

Ger personalized financial insights

Monitor and grow credit score

Save up to 40% on car insurance

Get up to $1,000 for loss of income

Insure up to $1 Million

Coming Soon

File federal and state taxes at low cost

Quick estimate of your tax returns

Get up to $1,000 for emergencies

Send money to anyone in the US

Save big on auto insurance - compare quotes now!

Zip Code:
Zip Code: